His last day with the agency will be on May 4.
There have been cries that creative advertising in print is declining. What exactly does being creative mean? A look at the changing role of print advertising in India.
Raghunath moves in from of Firstpost.com, the group's news and opinion portal, where she was CEO.
Departing from category codes, in its latest campaign, Ambuja Cement gives a metaphorical spin to the otherwise clichéd concept of 'mazbooti of a deewar'. The message is: let's work together to bring down the invisible 'walls' that threaten to fracture our societal fabric.
She has more than two decades of experience in media marketing.
The channel has lined up five new show launches in the next one month.
Cheil Worldwide and Enormous Brands have jointly worked on Samsung's new TV campaign. A quick look at how such joint effort, or 'creative jamming' as some experts call it, works.
The agency will create exclusive content across social media platforms, launch contests and create online properties for the franchise.
Khatron Ke Khiladi - The Game is available for free download on iOS and Android platforms for Indian audiences.
After winning the battle against UB's Kalyani Black Label, it is now against Diageo's Johnnie Walker.